Eco-Luxury
According to Green Wiki (the Green sister of Wikipedia), the term ‘*Eco-luxury*’ refers to the production process of economic activities that simultaneously promote a sustainable economy and high quality standards.
The term ‘eco-luxury’ is used to distinguish authentically high-quality products from those based on obsolete and non-sustainable models.
‘Luxury’ is not used to communicate a ‘superfluous’ or merely expensive commodity but used more in the sense of the original Latin word luxus, once used to indicate an object that was more beautiful or precious than others and would stimulate admiration and appreciation.
Many people do not approve of using the word ‘luxury’ in matters relating to the environment, ecology and sustainability. They prefer the word ‘quality’, but the quality inherent in a product or service relates more to the standardization and procedural transformation required to create it.
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